Coconuts and Campaigns
Kamala Harris and her supporters are taking social media by storm, particularly TikTok, to connect with young voters. One standout effort is “Project Coconut Tree,” a g
Harmony in Diversity – Introducing Evermore’s 2024 Color Palette
The year 2024 is here, and true to our promise, so is our palette shake-up. As we bid farewell to our short-lived inaugural colors, we welcome a fresh collection of... opposites.
Evermore’s Changing Palette: A Journey of Creativity
There is a reason why you see so many creative people wearing the color black. In our creative industry, it's well-known for this obsidian hue to fill our closets and become our un
Speak Your Truth
Aye, the fast food marketers are at it again with their cheeky tweets and bold declarations. This time, Burger King is going after the chicken sandwich market share that Chick-fil-
Words Have An Impact
Sticks and stones may break my bones but words will never hurt me. I’m here to tell you that’s not entirely true. Words can have a huge impact on your brand – both negative a
Let’s Get Political
We’re going to talk politics for a hot moment, even if you don’t want to. But before we do, put aside your beliefs on Democrats and Republicans because what we will be examinin
The Great Recession: Lessons Learned
As our economy is in uncharted territory due to the recent pandemic, one of the best things we can do as marketers is learn from the past. From 2007-2009 the nation, and frankly th