DCI, a world-leading manufacturer in stainless steel storage and vessels, faced challenges in hiring skilled welders at their St. Cloud facility due to low awareness in Central Minnesota. To cut through the noise in the recruitment landscape, we crafted the “Reflect on Your Future” campaign, blending creative messaging and a multi-layered communication approach. Targeting current welders, welding students, and career changers through traditional and digital media resulted in a successful talent acquisition strategy.
“Evermore excelled in taking the time and effort to learn about our organization, our people, our history, & our culture. They combined this information with our goals and our core ideas and made DCI come alive in our recruiting campaign. All while staying in line with our time and budget constraints.”
-Allison Waggoner, Director of Human Resources/Safety