United Way

To celebrate United Way of Central Minnesota’s 50th Anniversary, we, along with the talented marketing committee, developed the “YOUnited” campaign, showcasing the dual impact of giving and receiving support from United Way. Personal stories of donors and recipients dispelled misconceptions, increasing public awareness and fostering community engagement. From eight-foot tall banners and videos to digital graphics and print materials, the YOUnited campaign was well received by the community.

The dual impact of giving and receiving

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